The term “eyewear” describes accessories worn on or around the eyes, usually for aesthetic, protective, or vision correction reasons. It covers a variety of items, including protective goggles, sunglasses, contact lenses, and prescription glasses. While sunglasses provide protection from damaging ultraviolet (UV) rays and lessen glare, prescription glasses are made to correct refractive defects like myopia, hyperopia, and astigmatism. For vision correction, contact lenses offer an alternative to glasses. Safety goggles in construction and specialty eyewear in medical settings are only two examples of the many industries that use eyewear for eye protection. With a vast range of designs and brands to suit various tastes and trends, eyewear has also emerged as a fashion statement in recent years.
According to SPER Market Research, ‘Brazil Eyewear Market Size- By Product, By Distribution Channel, By End User- Regional Outlook, Competitive Strategies and Segment Forecast to 2034’ states that the Brazil Eyewear Market is estimated to reach USD XX billion by 2034 with a CAGR of XX%.
Drivers:
The market for eyewear in Brazil is expanding significantly due to a number of important factors. Corrective eyewear is in greater demand as a result of the rising prevalence of vision issues, which is partially caused by aging populations and prolonged screen time. Additionally, sales have increased, especially in the premium and designer segments, due to growing fashion consciousness and the idea that eyeglasses is a style accessory. A wider range of consumers nationwide can now purchase eyewear thanks to the growth of e-commerce platforms. Additionally, consumers looking for specialist eyewear solutions have been drawn to technological developments like blue light filtering lenses. All of these elements work together to support the market’s rising trend.
Restraints:
The Brazilian eyeglasses market still confronts significant obstacles in spite of its encouraging growth patterns. Exorbitant import duties and taxes on eyewear raise expenses for buyers and sellers alike, which may restrict market growth. Sales of authentic products are impacted by the existence of counterfeit goods, which jeopardizes consumer trust and brand integrity. Consumer purchasing power may be impacted by economic ups and downs, which could result in less money being spent on luxuries like high-end eyewear. Furthermore, the potential consumer base for corrective eyeglasses is limited in rural areas due to limited access to eye care services, which impedes the growth of the market as a whole.
Brazil Eyewear Market is dominated by Sao Paulo and Rio de Janeiro due to area’s economic prosperity and higher disposable incomes enable consumers to spend more on eyewear products, including luxury and designer brands. Some of its key players are – Absurda, Coastal, Gap, Grupo Tecnol Ltda, Safilo.
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Brazil Eyewear Market Segmentation:
By Product: Based on the Product, Brazil Eyewear Market is segmented as; Contact Lenses, Spectacles, Sunglasses, Other.
By Distribution Channel: Based on the Distribution Channel, Brazil Eyewear Market is segmented as; Offline, Online.
By End User: Based on the End User, Brazil Eyewear Market is segmented as; Female, Male, Unisex.
By Region: This research also includes data for Eastern Region, Northern Region, Southern Region, Western Region.
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